This post was originally published on this site
It’s clear that millennials will have a huge impact on tomorrow’s businesses.
This generation represents $2.45 trillion in spending power, reports Adweek, and according to Omnicom Group’s Cone Communications, 70 percent of them will spend more on brands that support causes they care about.
Millennials want to take part in changing the world and they expect the companies they work for to do the same.
Corporate social responsibility (CSR) programs in which companies donate time, talent and…