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Startup Blog

A Consolidation of the Best Content Providers in the World.
Jun 07
0

Scaling Up Your Sales Process

By YEC | Josh Harcus, Sales, Sales & Marketing, sales process, scaling up, Startupcollective, Todays Picks | No Comments

Every once in a while, I find a consistent problem in businesses that surprises me — not just because it’s unexpected, but because it’s widespread. Companies — large, successful, forward-thinking…

May 30
0

5 Content Marketing Tips Every Successful Entrepreneur Must Employ

By YEC | content marketing, content marketing tips, marketing, Obinna Ekezie, Sales & Marketing, Startupcollective, Todays Picks | No Comments

What are your content marketing goals? If you want not only success but sustained success, this question should be visited and revisited often. Every business will have vastly different content marketing…

May 29
0

9 Ways to Garner Brand Attention Outside of Social Media

By YEC | brand marketing, Branding and Public Relations (PR), branding tips, marketing, Sales & Marketing, Social Media, Startupcollective, Todays Picks | No Comments
May 25
0

6 Google Statistics That Will Show You the Value of SEO

By YEC | marketing, Sales & Marketing, SEO, Startupcollective, Todays Picks | No Comments

You already know that having a prominent online presence supported by an effective SEO strategy is indispensable. People are searching for your business, and you need to make sure they find you…

May 24
0

The Best Type of Video Content for Increased Conversion

By YEC | increasing conversion, marketing, Peter Boyd, Sales & Marketing, Startupcollective, Todays Picks, video content | No Comments

When it comes to making a name for yourself online, you have a number of important marketing tools in your arsenal. Of those tools, video is among the most powerful….

May 14
0

Cold Calling Techniques That Really Work

By YEC | cold calling, marketing, Sales & Marketing, Startupcollective, Todays Picks | No Comments

My father was a great businessman, entrepreneur, successful CEO and avid reader. I’ve been fortunate enough to inherit his books, and I came across this older one recently: Cold Calling Techniques…

May 11
0

7 Challenges With Native Advertising Strategies

By YEC | Advertising, Advertising Strategies, marketing, native advertising, Sales & Marketing, Startupcollective, Todays Picks | No Comments

Question: Name one challenge with native advertising and how to overcome it. Corey Northcutt Northcutt Inbound Marketing Medium Fit “The biggest mistake I see with native advertising is actually the…

May 08
0

10 Creative Ways to Use Facebook for Customer Acquisition

By YEC | customer acquisition, Customers, facebook use, Networking, Sales & Marketing, Startupcollective, Todays Picks, using facebook for customer acquisition | No Comments

Question: What is one creative way to use Facebook for customer acquisition? Jayna Cooke EVENTup Post Creative Content “Facebook is a platform where your clients want to engage with you….

May 08
0

The Power of Personal Branding: 5 Ways to Develop Your Online Persona

By YEC | Branding and Public Relations (PR), Obinna Ekezie, online persona, Personal Branding, Sales & Marketing, Startupcollective, Todays Picks | No Comments

There was a time when a company’s brand meant everything, and founders/employees were simply a byproduct of that brand. But with the explosion of social media over the past decade,…

May 07
0

Encouraging Your Customers to Be Your Brand Advocates

By YEC | brand advocates, Branding and Public Relations (PR), Customers, Jessica Gonzalez, Sales & Marketing, Startupcollective, Todays Picks | No Comments

Not long ago, I had a huge a-ha moment: one of those realizations that you know will impact your business for years to come. One morning, the host of a…

May 07
0

How to Attract, Connect and Convert More Prospects Into Customers

By YEC | marketing, Sales & Marketing, sales funnel, Startupcollective, Todays Picks, Win New Customers | No Comments

In 2017, digital ad spend has surpassed television ad spend. Brands are switching their ad spend focus from TV, radio and print to digital. If we want to get our…

May 04
0

11 Common Elevator Pitch Mistakes

By YEC | Customers, delivering elevator pitch, elevator pitch, elevator pitch mistakes, Sales, Sales & Marketing, Startupcollective, Todays Picks | No Comments

Question: What is one common mistake to avoid when delivering an elevator pitch? Kevin Xu Mebo International Starting With Your Name “Don’t say who you are or the name of…

May 01
0

How to Successfully A/B Test Your Social Video Marketing Strategy

By YEC | A/B testing, Facebook video, marketing, Sales & Marketing, Startupcollective, Todays Picks, video marketing | No Comments

If you’re not familiar with the concept of A/B testing yet, you should be. It’s a smart and highly effective way to help marketers evaluate which of two or more…

Apr 30
0

How to Make the Customer Happy, Even When They’re Not Always Right

By YEC | Brett Goldberg, Customer Service, Customers, happy customers, marketing, Sales & Marketing, Startupcollective, Todays Picks | No Comments

The cornerstone motto of customer service has forever been, “The customer is always right.” But those of you who have worked in the field know this is untrue: The customer is…

Apr 27
0

9 Social Media Faux Pas

By YEC | Advertising, Networking, Sales & Marketing, Social Media, social media strategy, Startupcollective, strategy, Todays Picks | No Comments

Question: What should a company NOT do when it comes to crafting a social media strategy? Jayna Cooke EVENTup Post Too Much “You want to make sure you’re posting enough…

Apr 26
0

Increasing Your Content’s Lifetime Value: 5 Keys

By YEC | marketing, marketing content, Sales & Marketing, Startupcollective, Todays Picks, Zac Johnson | No Comments

As someone who has been in the marketing industry for twenty years and a blogger since 2007, I know the importance of creating content that produces the highest impact on…

Apr 25
0

3 Branding Exercises Every Founder Should Do

By YEC | Branding and Public Relations (PR), founder advice, marketing, new founders, Sales & Marketing, Startupcollective, Suneera Madhani, Todays Picks, Uncategorized | No Comments

In the past century, brands were largely defined by their trademarks: their logos, mascots and color schemes. The market was consumed by huge, monolithic companies whose logos were synonymous with…

Apr 24
0

How to Successfully Network While on the Road

By YEC | business networking, Marlene Jia, Networking, networking events, Sales & Marketing, Startupcollective, Todays Picks | No Comments

Any entrepreneur can share countless travel stories of lonely hotel dining and tasteless room service dinners. Combine that with red-eye flights, missed connections and rental car lines, and business trips…

Apr 20
0

6 Ways B2B Companies Can Use Social Media to Communicate With Potential Customers

By YEC | B2B, Customers, customers communication, Sales & Marketing, social media communication, Startupcollective, Todays Picks | No Comments

Question: What’s one way B2B companies can use social media to communicate with potential customers? Andrew Namminga Andesign Create Valuable Content “Most social networks allow you to tag other accounts….

Apr 17
0

The Importance of Willpower in Sales Execution

By YEC | Brandon Dempsey, Customers, marketing, Sales, Sales & Marketing, Startupcollective, Todays Picks | No Comments

Recently, I had a call with a top salesman I coach. I asked how selling to his top 25 clients was going. He shared that he hadn’t stuck to his…

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Categories

Recent Posts

  • “Early-stage startups we love right now” with Indie Hackers’ Courtland Allen & Pioneer’s Daniel Gross | E1162
  • DocSend CEO Russ Heddleston on pitch deck insights, leaning into criticism & more | E1161
  • E1028: Laura Huang, author of “Edge: Turning Adversity into Advantage” shares insights on overcoming disadvantages to create an edge, being bitter vs. getting better, structural bias in tech & more
  • E1027: Orreco CEO & Founder Dr. Brian Moore built a platform that optimizes performance of elite athletes, shares cutting-edge benefits of blood sampling, biomarkers, inflammation reduction, glucose monitoring & more!
  • E1026: Cocoon Co-Founders Sachin Monga & Alex Cornell are building an intimate app to connect close circles, share insights on key standout features, raising money as a messaging app, breeding trust via strong domain names, ideal customers & more
  • E32: “Angel” podcast: Season 4 Premiere! Sarah Cannon, Partner at Index Ventures, shares insights on investing in the future of work, underrated emerging startup markets, going from the Obama Administration to Venture Capital, increasing upward mobility in America, fixing the gig economy & more!
  • E1025: #StartupTuneup @ Founder.University Part 2!: 6 founders pitch to Jason & Dave Samuel of Freestyle Capital on AI driving assistance, sleep-aid wearables, marijuana, B2B food analytics & more!
  • E1024: #StartupTuneup @ Founder.University: 6 founders pitch to Jason & Dave Samuel of Freestyle Capital on merging communication networks, athlete performance tracking, DTC women’s clothing, smart tabletop gaming systems & more!
  • E1023: News Roundtable! Machine Zone CEO Kristen Dumont & The Register’s Iain Thomson on Bezos phone hack, Tesla valuation skyrocketing, DJ Elon, Coronavirus, Barstool Sports funding, unions, proposed Uber/DoorDash merger & more!
  • E1022: One Drop CEO & Founder Jeff Dachis helps people with diabetes manage & improve their blood-sugar levels, shares insights on making data actionable, recent strategic partnership with Bayer, issues with US healthcare & potential life-expansion
  • E1021: Bubble Co-CEO & Co-Founder Emmanuel Straschnov built a no-code platform to empower the next generation of programmers, shares insights on bootstrapping to over 300k users, developing skills while scaling & more
  • E1020: CEO/Investor Coach & Author Matt Mochary shares insights on developing his coaching method, understanding & overcoming primal fear, addressing imposter syndrome & more
  • E1019: Mahmee CEO & Co-Founder Melissa Hanna is helping new moms navigate thru postpartum care, shares insights on getting Serena Williams & Mark Cuban to invest, improving the experience for mothers of color & adding structure to a fragmented industry
  • E1018: #AskJason! Avoiding first-time founder mistakes, causes of big-tech layoffs, participating in a Series A as an Angel, running a US-based startup as an international student, importance of having a strong lead investor & more!
  • E1017: Open Office Hours LIVE! Jason helps founders with their biggest challenges: scaling as a solo founder, reducing churn, raising capital in a heavily regulated field, pivoting from one-time payments to SaaS & more @ WSGR

Recent Posts

  • “Early-stage startups we love right now” with Indie Hackers’ Courtland Allen & Pioneer’s Daniel Gross | E1162 January 15, 2021
  • DocSend CEO Russ Heddleston on pitch deck insights, leaning into criticism & more | E1161 January 13, 2021
  • E1028: Laura Huang, author of “Edge: Turning Adversity into Advantage” shares insights on overcoming disadvantages to create an edge, being bitter vs. getting better, structural bias in tech & more February 14, 2020

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  • HOME
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    • PickupNow.com – Instant Delivery by Good Guys.
    • TrophyHunts.com – Book Your Next Adventure.
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    • Officeprise.com – DaaS to Replace the PC.
  • “GO-TO-MARKET” SERVICES
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    • ABOUT
      • Jay Lohmann